Research Blog: Music Video Conventions

Together my group and I decided to do the song "birthday" by Katy Perry. The audience will see how different themes can be associated with birthday parties for example in the video singer Katy Perry goes to birthday parties surprising unsuspecting people on their birthday. she uses many different outfits to disguise herself in the music video.
-Costumes will depend on the scenes they are either going to be casual clothes or nice outfits
-Props include balloons, party hats, probably cupcakes and confetti.
-The music through the commercial is a high pace song to get people's attention and to feel the quick actions in the commercial 
1. "happy birthday" is a phrase that brings joy to people since its their time to celebrate and have fun without worrying about their daily life for a whole day
2. In the music video the props are always angled to show the audience the video is about birthdays without stating its going to be about birthdays.
3. Birthday Music Videos will often show what people do on the day of their birthday and how it can bring happiness and joy to people.


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